Collect exclusive fashion NFTs and wear them across various virtual platforms

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Transform your best photos into Meta looks with digital fashion

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What is a METACLOSET™ by DRESSX? 

DRESSX is your wardrobe of digital clothes for all of your web3 experiences. It is your go-to destination for dressing yourself in the virtual world, for social media, photos, videos, video calls (coming soon), and in the metaverse. It is your clothing solution across virtual platforms.

Collecting NFTs vs. using digital looks?

Collecting NFTs allows you to fill your Metacloset with looks that can be worn as many times as you want across the virtual landscape. Owning an NFT from DRESSX grants you exclusive access to multiple utilities from the DRESSX suite: wear in AR for photos, videos, video calls, Metalook editorial photo dressings, metaverse skins, and more! All NFT collections are limited editions, and the authenticity of each item is proven by the smart contract. Think of it as digital couture.

Digital looks are fashion garments for your photos. You provide a photo of yourself, and we dress your photo in an editorial quality fashion look of your choice. When you purchase a digital look, it is for one photo at a time. Digital fashion looks are not powered by blockchain and are sold in an infinite amount of copies. This is the equivalent of a traditional mass-market, with the only difference that it is way more sustainable. Log in above to check out our research on digital sustainability.

What is the difference between Web3 and Web2? 

Web3 experience:

NFTs are digital assets minted on the blockchain that can be bought or sold with cryptocurrency. Collecting NFTs will allow you to fill your Metacloset with looks that can be worn as many times as you want across virtual landscapes. Owning an NFT from DRESSX grants you exclusive access to multiple utilities from the DRESSX suite: wear in AR for photos, videos, video calls, Metalook editorial photo dressings, metaverse skins, and more!

Web2 experience:

Digital looks are fashion garments for your photos that you can purchase using traditional payment methods. You provide a photo of yourself, and we dress your photo in an editorial quality fashion look of your choice. When you purchase a digital look, it is for one photo at a time.

Where can I wear my digital fashion looks?

You can wear your digital looks on your photos and post them across your social media, or keep them to yourself and your friends.

Why should I start my digital METACLOSET™ with DRESSX now?

Start building your digital METACLOSET now so that you can wear your digital fashion looks and NFTs in AR for photos, videos, video calls, metaverse skins, and more!

Where else besides DRESSX can I find your products?

Roblox, Decentraland, Ready Player Me and more! We are continuously expanding our reach into other environments as well!

Why do I need to download the DRESSX app?

Think of the app as your METACLOSET, where you can find all of your digital clothing and get dressed for all of your virtual experiences. You have your closet IRL, why not start one for your digital life?

What makes digital fashion more sustainable than traditional fashion?

Production of a digital garment emits 97% less CO2 than production of a physical garment.

Our calculations show that during production we don‘t use water (besides the water our team drinks on a daily basis). Thus, production of a digital garment, on average, saves 3300 liters of water per item, which is enough for one person to drink for around 3.5 years. While we genuinely share the beauty and excitement that physical fashion creates, we believe that DRESSX technology can become a solution to reduce overproduction, enhance creativity and solve numerous problems traditional fashion has been facilitating over the years. Log in to access our sustainability report about the environmental impact of traditional vs. digital fashion.

Why would I spend money on a garment that doesn’t exist in the physical world?

Digital assets have been in place in gaming for a while, but the reality has shifted and we are all becoming “the avatars of ourselves” in multiple social media channels, messaging and streaming services. Think about it this way: we all have our lives in the physical world, which require physical clothes to express ourselves and support our daily needs. But why would you buy a new physical garment just for a photo on your social media or a video call if you can get a trendy digital look for less, with no harm for the environment, in just a couple of clicks? Digital fashion was designed to dress our digital selves, and while we find ourselves spending more and more time in various virtual environments, why not make it in (digital) fashion?

What is your vision of the future?

We aim to evolve the Fashion industry into a more inclusive, sustainable and accessible industry. Whether it is in the physical or virtual worlds, we still need Fashion as a means of self-expression and differentiation.

 

We believe that everyone will need a METACLOSET™ for their digital wardrobe, just as they need a physical closet for their clothing in real life!

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